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NEWSLETTER-ARCHIV
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| NEWSEVES number 3 |
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LEAD ARTICLE - Orange, Fuchsia and Violet. 3 new shades for Seves glassblock glass blocks |
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PROJECTS REALIZED - Deusto University Library by Rafael Moneo in Bilbao |
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News in brief |
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Previews |
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| LEAD ARTICLE |
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Orange, Fuchsia and Violet.
3 new shades for Seves glassblock glass blocks
Orange, fuchsia and violet are the 3 subtle new shades selected by Atelier Mendini to preview their new colours range conceived for Seves glassblock.
A palette of strong and audacious shades has been conceived by the designers for a new collection of brighter and more intense glass blocks’ colours, thanks to special production technologies.
For the debut of the first three colours of the new palette - currently in the phase of completion - a creation by its inventors has been chosen, “Il Balletto dello Chef” (The Chef's Ballet), the restaurant conceived by the dynamic Mendini brothers for the Guest Village exhibition at SIA GUEST from 24 to 27 November 2007.
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A scenographic and iridescent reception-screen consisting of 3 glass block totems will introduce guests to the lunch area, culminating in a stage-kitchen to be used totally for the visual-culinary perfomances of the chef and his assistants.
This is the tangible demonstration of the perfect harmony between Seves glassblock and Atelier Mendini, tied up by the curiosity to experiment - with colours, models, shapes - to transcend the traditional uses of the material, typically associated with the passage of light, also highlighting its expressive and decorative capacities. |
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| PROJECTS REALIZED |
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Deusto University Library by Rafael Moneo in Bilbao (Spain)
The link with the past and the tension towards the future characterize the project for the University Library of the Jesuits of Deusto in Bilbao, in which Seves, world leader company in the market of glass blocks, is involved alongside a major name in architecture, Rafael Moneo.
Conceived to host a genuine treasure, 800.000 volumes, the library - located in one of the “hottest” European areas from the architectural point of view, between the university area of Deusto and the famous Guggenheim museum by US architect Frank O. Gehry - choses glass block as a peculiar aesthetic element.
Playing on the different perception of the material depending on the distances from it, Moneo created an architecture legible from afar as a monolithic, monochrome, neutral volume, but revealing from close up a complexity of textures and nuances thanks to the use of a special 30x30 cm glass block created for that purpose by Seves glassblock, experimenting for the first time the application of a three-dimensional decor on a glass surface.
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The Doric glass block, as it was named, presents the peculiarity of having its outer face consisting of parallel fluted patterns in relief, evoking the jagged motif of Doric Hellenic columns; a motif that is also taken up on the other face of the block, but internally, so the surface is smooth to the touch.
After prestigious customized realizations such as the Q42 glass block with the extraordinary dimensions 42.8x42.8 cm for the Maison Hermès in Tokyo by Renzo Piano, and the 30x30 cm Trapezoidal piece for the Tiberio’s Baths in Panticosa by the studio Moneo-Brock, the new Doric 30x30 cm glass block represents the last excellent witness of Seves glassblock Tailor Made service, which allows the architects to create “ad hoc” solutions, to meet specific projectual needs, for both smaller or bigger volumes. |
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| News in brief |
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Seves at Batimat 2007 in Paris (France) - from 5 to 10 November 2007
The presence at Batimat in Paris completes 2007 Seves glassblock calendar of international appointments. Among the presented products: for the Design line, Pegasus glass block collection with “wings”; for Technology line the high performance Solaris range; for Tailor Made line the special glass blocks realized in collaboration with Renzo Piano, Moneo-Brock studio, Rafael Moneo.
Seves promoter of “Verso il progetto” in Reggio Emilia (Italia)
Looking for new and more powerful way to dialogue with the world of design, Seves glassblock is one of the companies which supports the project “Verso il progetto”: an innovative exhibition space, halfway between a showroom and a workshop, which collects in just one place the most important realities of the building trade sector. A new meeting point between Florence, productive centre of the company, and Milan, design capital and city chosen for the new showroom projected by Atelier Mendini, which will be opened in the next few months.
www.versoilprogetto.it
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Now on-line the new web-site www.sevesglassblock.com
A clear and essential structure and a gallery of wide-open pictures, communicating the strong aesthetic impact and the various possibilities of employing glass blocks, characterize the new www.sevesglassblock.com web-site.
Completely renewed last November, the new web-site has been conceived to dialogue in a privileged way with the professionals of the sector, thanks to specific zones such as the Professional Area, in which it is possible to look up the calendar of the training days organized by Seves glassblock worldwide, the regulations concerning the material, and the updated application tools realized by Seves. Among them, “Sevescad”, a practical design programme for architects and designers to quickly draw whole walls and surfaces made with glass blocks, to calculate the quantities of materials and accessories for installation and to obtain effective support regarding the design techniques.
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Atelier Mendini signs new Seves glassblock packaging
A new packaging has been realized to communicate in a clearer way the new production re-organization in the 4 different lines, reflecting the new company image.
Atelier Mendini, responsible for Seves glassblock’s Art direction from the beginning of 2007, signed the new product packages, distinguishing each line through graphic - with the typical squared shape of the glass block - and colours: blue for Design, light-blue for Technology and black for Basic.
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Showroom Opening in Barcelona
Desirous of being actively present on the Spanish territory to look after the relationship with clients and local architects in a direct and privileged way, Seves glassblock opens the new showroom in Molins del Rei, Barcelona, in collaboration with Cerygres shop.
An exhibition space of 150 mq to communicate more successfully the message of lightness, colour, transparency, flexibility and high performances of the company glass block.
Showroom Opening in Milan
In 2008 Seves glassblock will give birth to an ambitious project for the affirmation of the brand and its products through the opening of mono-brand flagstores in the most important capitals all over the world. The first step is scheduled in Milan, Design capital, with the opening of the first Italian showroom.
The suggestive frame of a former industrial space of 500 mq developed on 2 levels overlooking the Navigli is emphasized by the playful and coloured setting by Atelier Mendini. Effects of transparency, decorative motifs, contrasting surfaces … These are the tricks which allow the designers to underline the infinite declinations of a ductile material like glass block, unique for technical properties and aesthetic potentials.
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